Improving Your SEO Ranking
Have you ever encountered a scenario in which your website does not show up in the Google Search Results, even though you've provided the correct search terms? This is more common than you think.
This problem affects your reach as potential customers are unable to find your website when scouring the internet, consequently, causing a disruption in sales.
It is caused by poor ranking assigned to your website via the search engine due to your website's poor SEO Ranking, the search engine displays your website towards the later part of the SERP.
Top Three Ways to Improve SEO Ranking
1. Regularly Update Website Content
Updating your website content is vital. Content becomes outdated as time progresses, therefore maintaining up-to-date and on trend information is key to build your SEO Ranking.
By keeping your content regularly updated, users will browse your site for longer, increasing "dwell time". As the Dwell Time increases, so does your rank on the search engine.
2. Improve Application Load Times
The application load time vastly impacts the site SEO Ranking. Search Engines such as Google will automatically recognize slow loading times, assigning them with a poor SEO Ranking.
3. Optimize for Mobile
With most traffic coming from mobile devices, ensuring your site works well on phones is critical for rankings.